Tracking in Google Analytics 4 using Google Tag Manager [Implementation Guide] for WhatsApp Widget

This guide assumes you are integrating with Google Analytics 4 and already have Configuration tag set up for it. ChatWith widget can send interaction events to the data layer. You can capture these using Google Tag Manager and forward them to Google’s Analytics 4. Please follow the steps below to achieve proper tracking. Prerequisite(s): or… … Read more

Making the most of UGC, What Social Listening can do for your brand. 

Sunday night saw the culmination in a classic and well planned event. Not the Superbowl, but the Cerave marketing campaign.  Listening created one of the best Superbowl Adverts Back in August, a tiktok user named Dani made a joke about the actor Michael Cera being the mastermind behind Cerava skincare. It started a fun conversation … Read more

Managing agents with WhatsApp

Managing agents using WhatsApp can be an effective way to streamline communication and collaboration. Here are some tips for managing agents using WhatsApp: Remember that WhatsApp should be used as a complementary tool to other communication and management systems, depending on the complexity and needs of your agent management processes. 1 – 0 Thank You … Read more