Klaviyo and post ios14 audiences

It can be said that if your online store has more than 1000 subscribers and you are not harnessing the power of automation with WhatsApp to increase sales, you are leaving money that you could earn.

The integration of Klaviyo and WhatsApp is offered exclusively by Chatwith.io. Fill in the form you have on this website to receive more information.

So if you’re ready to grow your eCommerce business, it’s time to discover the benefits of Klaviyo for eCommerce WhatsApp marketing.

WhatsApp marketing is not only one of the most valuable marketing tools, but our eCommerce clients see at least 20% of their monthly revenue generated from well-constructed WhatsApp flows. For a website that generates $100,000 a month in revenue, that’s $20,000 in WhatsApp revenue.

Choosing a WhatsApp CRM for eCommerce

When it comes to choosing a WhatsApp CRM for your eCommerce business, there are very few platforms designed specifically for eCommerce.

What do Mailchimp, Zoho, Active Campaign, Constant Contact, Campaign Monitor, and Aweber have in common? Neither was specifically designed for e-commerce.

All of these platforms have been forced to adapt and add additional software features to serve the email needs of the eCommerce industry.

The reason Klaviyo is a major asset as our preferred eCommerce CRM, and the reason I recommend all of our eCommerce customers switch to Klaviyo, is that it was built specifically for eCommerce.

The software hasn’t had to adapt, it was created specifically to provide the functionality to serve the email needs of an online store.

Benefits of Klaviyo for eCommerce Email Marketing

By the end of this article, you will understand the benefits of Klaviyo for eCommerce WhatsApp marketing, and I can guarantee that by implementing this CRM in your business, you will experience growth in a short period of time.

Whether you’re using Shopify or Woo Commerce, if you have an online store and are trying to decide on the best CRM for your business, this article is for you.

Over 10,000 Shopify stores use Klaviyo

Over 10,000 Shopify stores switched to Klaviyo from other CRMs, reporting an average 46% increase in total revenue from WhatsApp marketing.

“You don’t need to know any code or even have a lot of marketing experience to be able to go beyond templates and create your own marketing funnels.”

Facebook + Klaviyo Integration

One of my favorite benefits of Klaviyo is its ability to automatically integrate with dynamic Facebook audiences.

For example, we can take Klaviyo events like:

  • Opened an email in xx days
  • Subscribed to a list
  • Clicked on an email link

and dynamically, in real time, retarget those users on Facebook.

This advanced retargeting feature has become even more important after the iOS14 update and gives eCommerce retailers next level marketing capabilities.

Klaviyo Advanced Audience Targeting

Advanced audience targeting is one of the reasons our eCommerce customers haven’t been as impacted by the iOS14 update when advertising on Facebook.

Klaviyo allows us to create segments of users who used certain coupon codes, placed orders, added to cart, viewed products and much more, which in turn allows us to create highly targeted ad campaigns based on customer journeys; leading to a personalized customer experience.

Advanced reporting and analytics

Another benefit of Klaviyo is that it not only offers great reporting and analytics, it presents your data in an easy-to-understand format, allowing you to make positive improvements to your emails and flows based on these actionable insights.

Klaviyo also provides benchmark data, so you have a benchmark target, within your industry, to measure your own results.

A superior data capture feature of Klaviyo is its Predictive Analytics app.

This advanced technology can provide information about:

Expected CLV (Customer Lifetime Value)
Expected date of the next order

You can then use this data to create marketing audiences.

By César Martín (ToChat.be)

We develop WhatsApp solutions, WhatsApp API and WhatsApp Widgets. Please contact us for more information. We are here to help you.