With the spread of COVID-19, most industries have to adjust their normal practices of conducting business. The legal profession is no exception.

For anyone who has a pending case or a legal issue that needs attention, communication with a lawyer is crucial. Under normal circumstances, face-to-face consultation between client and attorney is the standard. But to prevent further spread of COVID-19, Law sector has faced a lot of challenges including but not limited to the following:

  • minimize in-person contact with existing and potential clients,
  • Decreasing employees number which leads to difficulties in handling a lot of cases
  • Can’t reply all requests and inquiries they might have
  • Constant delay in responding to their existing and potential clients.

Fortunately, attorneys are finding ways to implement effective precautions while still providing legal assistance to those who need it. One of the best solutions they have already started using it recently is WhatsApp. As a Widely used platform serves more than 2 billion active users whole around the world, makes it easier for your office to communicate with clients and other contacts especially immigrants and travelers!

  • WhatsApp Business is an application available for Android and iPhone, which has been developed especially for small and medium-sized companies.
  • This platform facilitates interactions with customers by offering tools to automate, organize and quickly respond to messages.
  • WhatsApp Business is designed and works in a similar way to WhatsApp “Personal” but with more functionalities that will help your Law Firm to be more effective when communicating with clients.
  • In addition, and not least, WhatsApp Business is a totally free service, without any additional cost.

WhatsApp Features and Solutions

Company profile. You can have a company profile with useful information for your clients. For example, you can have the description of your Law Office, the email address, the website to which they should go or even the physical address. All the information will be available so you don’t even have to call to ask.

Quickly answers. One of the most interesting options that this platform contains is that you can use quick and personalized responses depending on the message. You can write messages that you usually use frequently and thus you don’t need to write them constantly. Once they ask you, you will have those quick answers handy and you can use them.

Labels. You will be able to have your clients or contacts organized in labels so that you have an exhaustive control of everything.

Automated messages. When you receive an exact message, WhatsApp will take care of answering for you. For example, you can create welcome messages or you can put a message stating that at that moment your office is not open or that you cannot attend to them. They will automatically respond when they write to you.

Statistics. You will be able to know how many messages have been received, how many have been read, etc. You will have access to the statistics of your firm and your messages.

How WhatsApp benefits your legal Business?

We share some of the most interesting benefits:

Interaction. WhatsApp facilitates communication between your brand and your clients, brings you closer to them and at the same time brings them closer to your legal services. This close interaction gives your brand a more “familiar” sense of belonging with the customer.

Immediacy. The delivery of the message is almost immediate after it is sent, as long as you have an internet connection.

Status of your message. The status of the message revolutionized digital communication since it is possible to know if the message went out, if it was received and, most importantly, if it was read.

Tone of the messages. WhatsApp Business allows law firms to use a slightly warmer and closer tone of communication with their clients while remaining professional.

Variety of content. It also allows you to send multiple content formats, such as text, links, photos and videos.

Low cost. As we already mentioned, it is a free application, which allows you to communicate with data or with Wi-Fi access anywhere.

Groups. If you have multiple clients for the same occurrence, you can create a group to communicate with all of them instantly.

Direct link. You can send a link to your contacts with which they can contact you by WhatsApp without giving them a phone number. Our tool helps you to create your free WhatsApp business link from here chatwith.io.

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By César Martín (ToChat.be)

We develop WhatsApp solutions, WhatsApp API and WhatsApp Widgets. Please contact us for more information. We are here to help you.