Follow up messages are a good way to try to ignite conversation with less receptive clients/ customers, sometimes people don’t want to talk to you and it’s fine, but it’s also good to give it a second try because many of us nowadays live very fast paced live and it’s extremely easy to miss a message so somebody could simply read it but didn’t have time to reply and after they simply forgot to.

Examples of follow up messages

WhatsApp 1: send after 3 days from first WhatsApp

Hey {{first_name}} – If you need any explanation regarding the last message please let me know.

Hope to here from you soon,

Kind regards,


WhatsApp 2: send after 3 days from first WhatsApp

Hey {{first_name}} — did you have a chance to see my last whatsapp?

Here’s our website where we help you create a link to your WhatsApp number. This can help you reach more people quickly and easily.

Do let me know if this is useful for you, thanks!



WhatsApp 3: send after 5 days from first WhatsApp

Hi {{first_name}} — Sorry to have bothered you, this looks like something you aren’t interested in, I’ll stop messaging. 



When should you use these messages?

These messages are primarily most efficient, when you have clients who are not responding, but you feel like could have great use of your services/products.

It is really important that you consider who are receiving these messages, because if you are sending these to people, who have absolutely no use for your products, there is a very little chance, that you will get a respons from any of them!

Important things to remember, when sending follow up messages

These are some of the most important things to remember, when sending follow up messages:

  • Be kind ♥️
  • Be specific 🎯
  • Keep it simple ✅
  • Don’t demand anything ⛔️
  • Remember, your customers time is valuable ❗️

If you keep these things in mind, you are well on your way to improve your follow up messages!

Why is it important to send good follow up messages

Very few of your clients are going to answer your first inquiry, but that doesn’t mean they are not interested. Your clients can be busy, just like you can be busy, that is why, follow up messages are so important, because they can prevent different things from happening.

Some of these things are f.x. that they can forget your first message, overlook it too easily, don’t find you appealing enough or something like that.

By sending a follow up message, you show your clients that you are serious about your inquiry, believe in your product and services and actually think they will be a great partner for you! 👏

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By César Martín (

We develop WhatsApp solutions, WhatsApp API and WhatsApp Widgets. Please contact us for more information. We are here to help you.