WhatsApp do not allow to use external fonts in the messages. You only can use:

Bold font
To type text in bold, place an asterisk before and after the text.
*text*

Italics
To write text in italics, place an underscore before and after the text.
_text_

Strikethrough
To write strikethrough text, place a check mark before and after the text.
~ text ~

Monospace
To type text in monospace, place three inverted quotes before and after the text.
“ text“`

That is all. Those are all the capabilities WhatsApp allows to use in terms of fonts.
You can not load new fonts or colors…

What you can do if you want to have more design, is to use status and create a new status with the design tool they have.

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By César Martín (ToChat.be)

We develop WhatsApp solutions, WhatsApp API and WhatsApp Widgets. Please contact us for more information. We are here to help you.